You Built The Business.
Now Build The Body To Match.

9 questions. 60 seconds. Get your Executive Fitness Score, your archetype, and the exact reason nothing has stuck so far.

Get My Score →Free · 60 seconds · No credit card

Why This Assessment

Generic plans fail operators. This diagnoses why.

You don't need another PDF, another app, or another 6am bootcamp. You need to know exactly where the leak is, and what a bespoke fix looks like for a calendar like yours.

Built for a 60-hour week

Engineered around board meetings, 6am flights and back-to-back weeks. Not gym-rat schedules.

Diagnostic, not generic

Your answers produce a bespoke archetype, score and diagnosis. No cookie-cutter templates.

Operators only

Held for founders, C-suite and entrepreneurs ready to invest in the result. No tyre-kickers.

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Instant score · No credit card · No spam

Trusted By 300+ Operators

Bodies that finally match the business

Founders, executives and entrepreneurs who stopped guessing, hired the expert, and now defend the standard as the business scales.

David Myers

Down 32lbs

Global Business Owner & Chef, LA

This incredible journey has changed everything. Dropped 32lbs of fat whilst in full LA lockdown.

Richard Porter

Senior Executive

Built To Last came after spending so much time reaching as high as I could in my career. Kirk showed me the body had to match the business.

Paul McHugh

Down 40lbs+

Business Owner

Frankly I owe him. I owe him for getting me into the best shape of my life.

Mustafa Sener

Global Business Leader, Germany

In my 50s and optimising my health at a level I didn't think was possible. This programme is built for operators like me.

Simon Greenaway

Executive

This has truly been transformational. It's given me a whole new lease of life. The best decision I've made.

Raffaele Cantone

Down 42lbs

Business Leader

I've lost more than 42 pounds and significantly increased my strength, daily energy, and the quality of my life.